Due to COVID, the capacity of cinemas is now limited. Busy movie-goers often need to line up only to know that the movie tickets are fully booked.
Design an app that enables users to find a cinema nearby, check movie schedules, and book a movie ticket at their most convenient time.
I conducted interviews and created empathy maps to understand the users I was designing for and their needs. A primary user group identified through research was busy working adults who love watching movies on the big screen.
COVID affected most of the establishments including the seating capacity of the cinemas, which might make it difficult for busy moviegoers to book movie tickets and secure a good seating spot in the cinemas. Other identified user problems are booking a group seating and rescheduling a booked movie ticket.
Due to the pandemic, the seating capacity of cinemas has been cut in half, which makes it more difficult to book a movie and get a seat.
Most working adults have busy schedules and might only have holidays to enjoy the big screen.
Rebooking a movie ticket can be very difficult since you have to do it personally.
Lawrence is an occupational therapy intern who needs to conveniently book a full seating line in the cinemas because he usually watches movies with his four siblings and wants to make sure that he sits alongside them.
Becky is a business owner who needs to securely schedule movie tickets in advance because her off day every month is unpredictable.
Jordan is a movie critic who needs to watch all showing movies at the earliest because he needs to post his critique on Tiktok.
